Appendix B: Three Example SIBs
Smoking Cessation Support Project for Smokers Living and Working in Toyonaka City SIB (2020) Intervention CureApp finds smokers over the age of 20 who live or work in Toyonaka City and can agree to use the application on their smart phones. Participants are offered the following online smoking cessation support program for six months. A smartphone application, “Ascure Smoking Cessation” (hereinafter referred to as the “app”), developed with a doctor is provided. In addition, OTC drugs (nicotine patches, etc.) are distributed. The app is used to learn about the health risk of smoking and tips on how to quit smoking, as well as to record smoking cessation activities. Periodic online interviews are conducted by qualified medical personnel such as public health nurses and pharmacists. Contract n Outcome payer: Toyonaka City, Osaka Prefecture n Max potential outcome payment: ¥61 million (approximately US$390,400) n Investors: Japan Social Innovation and Investment Foundation (SIIF), The Dai-ichi Life Insurance Co., Ltd, Sumitomo Mitsui Banking Corporation, Kyoto Shinkin Bank n Service provider: CureApp, Inc n Target population: Smokers aged 20 and over who live or work in Toyonaka City n Intermediary: Japan Social Innovation and Investment Foundation (SIIF) Outcomes Metrics n Number of participants in smoking cessation support programs n Number of successful quitters (those who continue to quit smoking). In this project, successful quitters are defined as those who continue to quit smoking for twelve months after the start of the program
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Ten Years in the Making
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