IMPACT MEASUREMENT INNOVATION
Insights from Beauty and Wellness
Natura has a multi-decade history of sourcing from the Amazon, and recently “recalled” its sustainability strategy in favour of a more ambitious Regeneration Vision 2050 . 9 The latter places a strong focus on the business’s impact on human rights, biodiversity conservation, and scaling of circular economy practices. Natura’s Integrated Profit & Loss (IP&L) methodology is critical for measuring corporate impacts across social, natural, and human capital. Natura also engages in proactive advocacy and policy engagement, as well as engaging their shareholders as a listed company.
We are known as a pace setter, yet we are not perfect. No one has a perfect model. How do we bring our models mainstream while at the same time acknowledging the ups and downs we will inevitably face?
Participant
https://uk.tonyschocolonely.com/pages/mission-lock 9
BEYOND SUSTAINABILITY 13
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